Kaisa Taipale | Math With Crayons

Kaisa Taipale | Math With Crayons

KAISA TAIPALE: MATH WITH CRAYONS

case study

Challenge

Kaisa contacted me about wanting to convey what she does – she’s a mathematics PhD – to the lay person.  She had an idea to create a coloring book showing what math was really all about “in the wild” – which is patterns. She knew the math. 

 

Solution & Impact

Math? I couldn’t help her with.  Creating a way to show it to the public in a book… that’s where I came in.

Kaisa and I did some one-on-one coaching around what it was she wanted to do. 

Then she decided to join a So Do It Salon to have the support of the group as she brought her idea into reality.

My Role

  • Ideator
  • Publishing Advisor
  • Connection to Printers, Publisher
  • “Talk2Think” Idea sounding board
  • Group Facilitator

Together – both one-on-one and in the group setting of the Salon – we worked on Kaisa’s idea. Once she knew exactly what it was.  We began putting together mockups and getting printing bids and  diving into the practicalities of production.

We also hosted Kaisa in the So Do It Gallery during the St. Paul Art Crawl where she sold many copies of MATH WITH CRAYONS! 

Cj Staples | Cakewalk: The Science of Happy

Cj Staples | Cakewalk: The Science of Happy

Cakewalk: The Science of Happy

case study

Challenge

Cj and her granddaughter, Lily, had a dream to create a book together.  It would include photos by Lily and they would write the copy together.  They’d been working on it for a while, but it kept getting relegated to the back burner.  When Cj learned of the So Do It! Salons, she decided this was her “IT” – she wanted to get their book done! So she and Lily joined a salon and together focused  on this legacy project.  

At the end of the 13 weeks, they had a manuscript draft. But thought “what now?”  

 

Solution & Impact

That’s where Kelly, the book doula, came into the picture.  Together we worked through the publishing journey, I hooked her up with a fabulous designer and editor Heidi Miller and a wonderful woman owned Printer/publisher, Vervante.com.

Since publishing CAKEWALK Lily and Cj have taken it to the streets!  They’ve been talking to youth and adults alike about creating their own reality using this methold

 

My Role

  • Process Advisor
  • Publishing Advisor
  • Connector to Talent
  • “Talk2Think” Idea sounding board

We worked together on this project from the Salon through to it’s “coming out party” at a Showcase!  I was there every step of the way, connecting Cj and Lily with talent, sharing my knowledge and experiences of the publishing industry.  And being a sounding board for them as the worked on how to have the greatest impact with CAKEWALK.

The So, do it! Salon was meant to be for me! Not only could I have the support of a group of fabulous, like-minded, women to encourage and cheer this project, and I could also do so for them, but in that group I found our “book doula” Kelly Pratt! She was just that, she helped us give birth to our wonderful book!! We could not have done it without her….

— Cj Staples